Thursday, May 22, 2008

Mesh08 - Day 2 - Second installment of 15 minutes of fame

Now is the second installment of 15 minutes of fame.



The first presenter is Ali Asaria of Well.ca which is an online drug and pharmacy store. Ali is saying that the key to their success is not the technology, but everything is focussed on the customer. Why are people buying online? People are saving time and it is the convenience of buying products.



The second presenter is Enomaly by Reuven Cohen which deal with enterprise cloud computing and scalable infrastructure. They are building scalable open source systems for companies. Mark Evans is asking Reuven where is cloud computing going? Reuven says that cloud computing is the next evolution of software. He is envisioning cloud computing as the base platform for building the next Google or like the Apache of cloud computing.



The last presenter is OverlayTV by Robert Lane. The business was focussed around user generated content. There are not a lot of tools for the average amateur user. Users can create overlays on video and post to Facebook, blog and any other social networking site. This is what video is heading towards, to annotate and to overlay on the video. The vision is to give 3 minutes to users to overlay on a video. Mark Evans is asking what is going to make Overlay.tv the YouTube of video. Robert is mentioning that there are 3 components, relevance, control (the users should be in control in creating the overlay).

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