Sunday, June 24, 2007

U of T looking to hire Social Media Officer

I just read this job posting from David Crow's blog. It looks like U of T is going Web 2.0 by looking for a Social Media Officer. Details of the job are available here. Apparently it involves incorporating Web 2.0 concepts and social media technologies to communicate U of T to faculty and students. It's about time that U of T became more creative and technology innovators and motivators like other universities like University of Waterloo and Stanford. This is really great news. I wonder if this job initiative came from the several talks that KMDI has had on Web 2.0 this year and last year.

U of T needs to strengthen their web presence and make it more social. I'm beginning to see that with podcasts and forums to engage students in university life. It looks like we're seeing a U of T 2.0.

On another front, does this mean that companies will have a new title like Social Media Officer? We already have Chief Information Officer (CIO), Chief Technology Officer (CTO), technology evangelist, chief internet officer (which is Vint Cerf's role at Google), chief software architect (which Bill Gates used to be at Microsoft). Because of the technology push, will we see new titles like Social Media Officer, perhaps Chief Geek Officer, Chief Social Officer, Chief Blogging Officer (which was kind of Robert Scoble's role before he left Microsoft to go to PodTech), Chief Podcasting Officer, Chief Video Officer, etc....?

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