Thursday, June 30, 2005

Social search

I knew something like this was going to happen. The next wave of searching is not just personalized search but using a community to help you in your searching. Eurekster was kind of the first to do that where you would send an e-mail out to others and they would create a Eurekster account. Based on what they search, that is recorded as history. When you search, if your search is similar to what other people in your social network is searching for, then results are filtered to return also the results of your friends' search. Now, Yahoo is doing a social search called My Web 2.0. More information about social search from the Smart Mobs web site based on the book Smart Mobs by Howard Rheingold. It's a good book by the way, if you get a chance to read it, talks about pervasive computing, wearable computing and the social aspects of computing.

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1 comment:

Unknown said...

Here's an article just about this from Technology Review and my post in response to it.